Late nights have you like...
"Can I actually replace my corporate salary doing this?"
"What if people find out I'm not perfectly healthy?"
"Who am I to give advice when I don't have it all figured out myself?"
"What if I don't have all the answers on a coaching call?"
"What if I fail and look like a fool?"
There was a time (not too long ago!) that I thought maybe coaching wasn't for me, and that I'd have to become someone I'm not in order to succeed in this business. But that couldn't be further from the truth.
Once the layers of what I wasn't started peeling off, I began to attract my ideal clients. The ones who fuelled me.
But it was getting vulnerable and sharing my own personal health story to connect with my ideal clients that was the game-changer. And in a short period of time I went from selling generic $47 detoxes and 3-session packages to anyone who would work with me to working exclusively with entrepreneurial women suffering burnout in my 90-day signature health coaching program... more than doubling my rate from $697 to $1800 in only 6 months. Not only was I finally able to transition into health coaching full-time, I was working with the women I was meant to help. (And finally able to pay my bills, too.)
But I get it. It's scary! And it certainly doesn't happen overnight. I was initially terrified to put myself out there, too. I allowed myself the space to be a beginner, and I realized it was possible to do it in my own way and succeed. Without any fancy marketing techniques or a big list. (In fact, I filled my coaching practice the first time around with fewer than 200 people on my list.)
By the end of this module you will have your ‘starting place’ ideal client nailed down, clear goals and a game plan for how you’re going to make it all happen.
By the end of this module you will have clarity around what exactly your ideal client needs, more confidence in your coaching and possibly a couple beta clients in the pipeline.
By the end of this module you will have your signature program outline together for beta testing (with paying clients!) and a freebie that gets your ideal client’s attention.
By the end of this module you’ll have a functioning opt-in offer on a landing page so you can capture new leads and start nurturing the connections on your list.
Advanced Training: Setting up your website on Squarespace
By the end of this module you'll have website copy that creates an emotional connection with your ideal client and has her thinking 'is she reading my mind!?'
By the end of this module you'll have mastered the art of the 'discovery call' and have all of the structures in place to take payment, schedule and effortlessly on-board new clients from anywhere in the world.
By the end of this module you'll be have a game plan for stepping further out of your comfort zone to position yourself as the 'go to' expert in your niche.
In this module you'll find advanced training on planning your content, intro to Facebook ads, webinars and all of the 'next' pieces you need to consider going forward.
"Working with Cara has truly been a huge blessing. I had been struggling to put certain elements of my business in place and in the short time we have worked together she has already helped me to put together my signature programs which I’m over the moon happy with. I’m finally clear on who my ideal client is and how to speak to that person in a way that feels really comfortable for me.
I’ve signed 3 clients into my program while still in the beta-testing process before my signature programs sales page even went live. That was a huge surprise for me. I was able to raise my rates and feel really good about where that ended up so I can avoid burning myself out and still provide them with the level of service they have come to expect from me!
Cara is currently helping me to streamline my onboarding process for both my sanity and for ease of navigating that process from the moment they are exploring working with me through the point of signing up and beyond. This allows me to spend less time on those things and to get to the part I LOVE to do the most and that is to coach my clients to live their best lives!
Cara from the bottom of my heart thank you for walking me through this part of my business building in a way that I’m just thrilled with :)"
Sue Rapley, Health Coach
Something (super-specific) has to get bad enough with their health or life to get out the credit card and choose to invest in your program before whatever else was next on their wish list.
I also want you mastering the art of connection because that is what coaching is about! This skill set absolutely needs to be honed if you want a successful coaching business. No business happens outside of a conversation or relationship.
Not only will you receive my guidance and hands on support in developing your signature program (my favourite part!) and getting your sales funnel in place, but I also place an extra special focus on helping you master what I believe are key foundations to building your business in the first year:
"Working with Cara was hands down the best decision I made in 2016! Before starting our work together I was scattered and unfocused, wasting time on tasks that weren't attracting my ideal client or making any money. Being mentored by Cara allowed me to concentrate on the key aspects that were going to move me forward in my business. In the first two months we worked together I was astonished by how much we were able to get done! I developed a freebie that attracts my ideal client, a signature program that I adore, a professional looking sales page that accurately describes me and what I do, and signed three new clients! Not only did we work on the nuts and bolts of my business, but the mindset and manifestation of reaching my goals. This is the reason I signed every client I had a Discovery Session with in December. Cara has my back every step of the way! She is an incredible resource and coach. I can't wait to continue to learn and be mentored by her in 2017."
Lindsay Young, Transformational Nutrition Coach
"Before Cara and I started working together, I had already invested in done-for-you programs to launch my online business, without any success. Having her on board was a total game changer! Cara was able to come up with a project plan to keep me organized, and gave me clear direction as to what I should accomplish week to week as so I could avoid overwhelm, which was a major issue when I was trying to do it all myself.
With her guidance, I honed in on my ideal client, created and launched my signature program, and even recorded my first webinar! I also now have a beautiful, functional website. There is no way I would have done all of this on my own. I had totally underestimated how much I needed someone to cheerlead me through this process, keep me accountable, and help me overcome obstacles (many of which were in my own head).
In the past, I would have quit somewhere along the way, but Cara gives me the support I need to push through. She makes the whole process easy, and infuses each step with her characteristic blend of inspiration and wisdom. I'm naturally a more skeptical type of person, but I knew pretty much instantly after we spoke that we had to work together. Take a chance and book a chat with Cara -- invest in yourself through her coaching while you still can!"
Christina DeGiuli, Naturopathic Doctor & Wellness Strategist for Entrepreneurs
Kate Taylor is a Personal Stylist & Image Consultant for female entrepreneurs. She's here to teach you the tools to help you confidently increase your competitive edge by styling yourself to reflects your message, your personality and creates a connection with your ideal clients.
Jo is a Productivity Coach and Mentor who helps smart women get more done in their business, in less time. Through guiding women to work fast, work fun, and work on target, Jo has coached women all over the world to ditch overwhelm, overcome productivity blocks, and achieve their big goals. She's here to challenge your beliefs about what you can truly achieve!
Kim Perry is a life and business strategist for entrepreneurs who desire to strategize and streamline their business so they can enjoy more fun and freedom in their life while still making the big impact they desire. She's here to teach you how to set up and streamline your list building process so you can attract new clients and nurture relationships -- even while you sleep!
Elizabeth de Moraes is a Certified Transformational Coach focused on helping you, the highly driven professional, utilize video in your marketing and social outreach and help you overcome blocks of truly being visible in business and define and develop your personal presence and charisma. It's time to make a bigger impact and become unforgettable in business!
Lisa Simone Richards is a visibility strategist for health, fitness, and wellness entrepreneurs who want to get featured on TV, online, on podcasts, on stage, in magazines, and in newspapers. She’s here to teach you how to get seen and get clients so you can stop chasing them down and naturally get them to come to you.
Jennifer Spivak is a digital marketing specialist with years of experience driving digital campaigns for brands and individuals looking to sell products and services online. Merging her background in PR and love of analytics, Jennifer is here to help you in creating engaging, on-brand Facebook Advertising campaigns that drive cost-efficient results and positive ROI.
In addition to all of the above, you'll receive:
Join the waitlist to be notified when Stuck to Unstoppable re-opens for self-study registration.
"I am so glad I made the decision to invest in mentoring with Cara. I cannot believe how much was accomplished in just 4 months with her... designed a signature program, targeted ideal clients, set up strategies to consistently build my brand, set up a newsletter, created a website. Not only did Cara walk me through all the steps to get these systems and structures in place, she made me realize that I can run a successful business in a much shorter time period than I would have thought! Her genuine nature puts you at ease every time you work with her. She's thorough, organized and is always willing to go the extra mile to ensure you are on the right track. I am thrilled to say that I now have paying clients and am excited to see what the future will bring! Thank you sincerely for all your mentoring and support. You are amazing at what you do!"
Jodie Owen, Life Coach & Spiritual Mentor
Sure you could attempt this on your own, but it will likely take a really long time. It'd be like traveling across the country without a GPS. Doable, of course. But likely a lot of wrong turns and scary dark + bumpy roads as you try and hold the 80-page map you taped together from Google.
"Unhappy with my corporate job, I spent a lot of time reflecting about what I wanted to do; what I wanted to accomplish. I was not taking this future career lightly - I wanted to succeed. I decided to work with Cara within a week of starting my nutrition course.
Having many years experience in corporate marketing and a few entrepreneurial endeavours under my belt, I knew that starting a business from scratch would be difficult; especially in a new industry and as a one-person operation. After my first conversation with Cara, I knew she was what I needed to succeed. She would be the force to keep me on-track and accountable, the peer to bounce ideas off, the mentor to guide me when I felt lost, and the sounding board to lift my spirits when they fell.
Without Cara, I would not be where I am today. Currently, I have launched my health coaching programs and am getting paying clients -- all before I have even graduated! When I decided to invest in working with Cara, I was investing in the success of my business. And so far, it has definitely paid off!"
Marcy Nagel, Health Coach
"With Cara's weekly biz mentoring sessions, she has helped me reach my biz goals and stay on-point. She provided great support and first-hand experience of what it's like to work in the online space as a nutritionist and health coach. Cara provided me with best practices, tips and tricks to launch my online digestive health coaching program in only a few months - something I initially thought would take me a year to launch.
I am beyond happy that my new digestive health coaching biz is live and online. Thanks to Cara, I was able to define and attract my ideal clients, plan and successfully execute my online digestive health program and get clients soon after I launched. Working with Cara provided me with more clarity on my biz. She provided me with guidance on how to create my signature online nutrition and health coaching program and helped me break through my limitations."
Laura De Sanctis, Holistic Nutritionist & Digestive Health Coach
"Cara beautifully combines inspiration, motivation & knowledge. She is a joy to work with because she is so passionate about helping people live the life of their dreams. Hands-down Cara knows her sh*t and she makes you feel fully supported at all times.
I got to a point in my business where I knew that I needed help or my business wasn't going to work for me. I was looking for a coach to keep me accountable, support me where I struggled and help me to get clear about the direction of my business. Cara did it all and more. With her support and guidance she not only kept me on track, but she did it with expert skill while actively listening, being flexible and providing me with resources to stay balanced and move forward.
She is someone who truly cares about you and your business and works just as hard as you do to make your dreams come true."
Lisa McKenna, Yoga Instructor & Course Creator
"Working with Cara has been amazing and has given me so much clarity in my business. Prior to working with Cara I was really stuck on who my ideal client was. Not having this clarity really hindered my ability to effectively connect with my ideal client and had me "throwing spaghetti to the wall". Cara truly is the master of connection.
My 'AHA' moment came during our full-day intensive where we finally pinned down who my ideal client was. The intensive was instrumental in achieving this. The value in having her one on one attention to get down to the nuts and bolts of my business saved me months of figuring things out on my own!
After that everything just fell into place. In the matter of 3 short months I created a brand new freebie (which tripled the number of people on my list!), reconfigured my 12 week program sales page, created a brand new 30 day program, and created a brand new sales funnel through my new group fitness class which has funnelled new clients into my private coaching packages.
Working with Cara has given me the clarity I need to really connect with my desired audience, be efficient with where I'm investing my time and effective in my communication."
Melanie Dardanou, Fitness & Lifestyle Coach
"Words cannot express how grateful I am to be working with Cara. Within two sessions of working with her, I booked 13 calls with potential clients! Before connecting with Cara I was fearful of taking action, because I felt as though I did not have the tools I needed.
Cara gives you those tools. It can initially feel scary to invest in yourself, but this is by far one of the best investments I've ever made for my business and myself. Take a deep breath. Allow yourself to be lovingly supported. Cara has your back!"
Anna Frumkin, Holistic Nutritionist
"I can’t say enough good things about Cara! My time working with her has been wonderful, and it’s definitely the best decision I’ve made for my business. Cara was referred to me at a time where I felt very stuck as far as the direction my business was heading, and from our first call together I felt a whole new wave of inspiration and motivation. Specifically, Cara helped me get super clear on my niche, custom 1:1 coaching program, re-vamp of my website, and creating an awesome opt-in freebie and email welcome series. I can’t believe all I’ve accomplished in working with her! My business took a complete 180 and I ended up signing two new clients! I can’t imagine where I would be without her, and I’m so thankful she has been my coach!"
Chelsea Gross, Transformational Nutrition Coach
"Before getting on that first call with Cara, I had no idea that I would actually be signing up. Within the first few minutes of our chat I knew I wanted to work with her. From the get-go, Cara was able to identify what my health coaching business needed next and knew exactly how to take it there. Together we set big goals, roadmaps and deadlines - and with her encouragement, I achieved them! It felt incredibly amazing to create a newsletter funnel, launch my signature program AND website in just a few months - especially when I had talked about making a website for an entire year with no action.
Starting a business from the ground up is not as easy as it may seem. Cara gets it.She gets the industry (having been in it herself), gets marketing, gets mastering your mindset and gets creating connection with her own clients. I am so grateful to have had Cara as my business coach. Her valuable services were exactly what I needed. The only thing I regret is not having done this sooner! Partnering with a great business coach like Cara is super smart, even if you’re still in school or a new graduate."
Shannon Caton, Digestive Health Coach
"Making the decision to work with Cara is one of the best choices I have ever made. Before we started working together I was honestly all over the place and so confused about how to start up my business. I literally had no clue. I was so scared, overwhelmed and worried that I was going to fail and mess up. I didn't know what direction to take and was basically questioning whether or not I could even do it. But after our first session everything changed. Cara instantly made me feel so at ease and I felt excited, safe, supported and empowered! It was incredible. She just gets it and is so knowledgeable. The whole experience has been wonderful so far and we have only just begun. I have gained so much confidence in myself and have made more progress in the last month working with Cara than I have in the past year on my own."
Nadia Rybalka, Holistic Nutritionist
"I was going in circles with my ideal client even after knowing I wanted to focus on gut health and food sensitivities, which is what I had struggled with myself. Cara helped me finally get clear on how my personal story fit into the equation and how to create a connection with my ideal client in my marketing and newsletters. We made-over my freebie to something I absolutely love for my ideal client, along with a welcome sequence to go along with it. We also updated my sales page and signature program and I'm so happy to send people to my site!"
Jennifer Geiss, Food Sensitivities Coach
"Working with Cara has been one of the best decisions I've ever made, both for my business and for my sanity. I graduated from my health coaching program in May somewhat overwhelmed and not knowing really where to begin in creating my brand or finding my ideal client. Cara pointed me in the right direction for both, and I have loved having her support to get my feet off the ground. Her prior experience as a project manager really shows because she is always on top of EVERYTHING! I will never understand how she works so well in the chaos of creating a new business from scratch. I can't thank her enough for getting me off the ground and guiding me into this new world of health coaching!"
Brittany Lilos, Transformational Nutrition Coach
"I've had three sessions so far with Cara and can already tell a shift in my confidence as a coach and my direction for my business. After my first session, I booked 10 calls with ideal clients to discuss their struggles and health goals. I'm now well on my way to developing my signature program - along with a sales and marketing strategy that will actually allow me to book ideal clients."
I couldn't be more thrilled to be working with her and the progress that I've made!"
Brooke Montgomery, Integrative Nutrition Health Coach
"Cara is an incredible coach and such a genuine soul. When I came to her, I was feeling overwhelmed and unsure of what my next steps should be. Cara provided so much love and support from the first time we spoke. Within our short time together, I've gained clarity around my message, crafted value-packed offerings for my audience, grown my email list, booked multiple discovery calls, and signed two new paying clients! I've also experienced a huge shift in my mindset and confidence. Without her support and guidance, I would still be spinning my wheels and feeling stuck. I HIGHLY recommend Cara to any new coach, she's amazing!"
Kim Perry, Health & Wellness Coach
"When I first came across Cara, I was completely stuck and getting more and more frustrated trying to start my health coaching biz, and beginning to doubt that it would ever be successful. I found Cara’s website and booked a discovery call on a whim. After speaking with her for the first time I knew she was the answer and I had to find a way to work with her.
Cara took me step by step through each process, and with her tools and guidance I was able to narrow down my ideal client and get super clear on what I wanted to coach on. Beyond that, Cara has helped me with all the “behind the scenes” things that go along with starting an online business, that I would otherwise be completely lost with. I am now very close to launching my online program and feel confident and excited to coach!"
Micah Robshaw, Health & Lifestyle Coach